Cha Cha Land: Making of a Musical

It's been just 13 days since Cha Cha Land was launched and we've got some great results: The Atlantic's CityLab.com published an article praising the campaign, calling it a "A ridiculous city-branding campaign we can get behind." And the campaign received 60k+ views on Facebook! 

See how we made a musical in a "tiny" mid-sized city with 100% local talent. Our blog has a behind-the-scenes stroll through Cha Cha Land: Making of a Musical.